Dark data is all the information companies collect but never use. In fact,...

https://www.bust-bookmark.win/dark-data-is-the-information-stored-but-not-actively-used-often-making-up-55

Dark data is all the information companies collect but never use. In fact, 60-80% of stored data often sits inactive, quietly eating up storage space and resources. This hidden data can lead to wasted costs—some firms lose up to $2.5 million every year