entity-based seo 2

https://smart-wiki.win/index.php/How_SEO_Software_Makes_Sense_of_Ranking_Factors

Entity-based SEO shifts focus from keywords to the actual people, places, and concepts your content represents. Instead of just targeting a phrase like 'best coffee shops,' you build content around specific entities—Starbucks, Blue Bottle, espresso, latte art—and their relationships. This helps search engines understand your topic's context and relevance, making your site more likely to appear for related queries. It's about covering a subject comprehensively, linking entities naturally, and si…