Retainers usually cap agency margins at 30 percent. By turning your repeatable...

https://bizzmarkblog.com/what-mistakes-do-agencies-make-when-they-try-to-ship-software/

Retainers usually cap agency margins at 30 percent. By turning your repeatable SEO workflows into simple software, you can hit 70 percent margins instead. Stop trading your team's time for dollars and start building actual assets.